Scholarly article

Charisma and Conservation: Charismatic Megafauna’s Influence on Safari and Zoo Tourists’ Pro-Conservation Behaviors

Jeffrey C. Skibins, Robert B. Powell, Jeffrey C. Hallo

March 2013

This study explored how tourists connect to wildlife, how this relationship is influenced by the on-site experience, and how these factors interact to influence behavior. The study also explored how these factors differ between the experience of a zoo versus a safari.

Paper pdf

Tags:

  • animal wellbeing
  • behavior change
  • research

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